Hiltscher: 'Publishers come to us and say they want to replicate what Riot is doing'
In the interview with David 'affentod' Hiltscher, Vice President Gaming Communities at Turtle Entertainment, ESL's role nowadays gets clearer: LoL outperforming SC2 in the CeBIT hall is not surprising, ESL has always been a service provider, but now it's financially lucrative and publishers want the ESL to explain and replicate successful eSports for them. Sees ESL as sort of a lightning rod concerning shitstorms for the publishers.