Winning is always a big deal — but especially when you commemorate it as a star-studded, month-long event in South Korea the way League of Legends did with the 2018 World Championships.
From October 1 to November 3, cities all over South Korea hosted events that drew enormous crowds. The viewers didn’t stop there, however. Hundreds of millions also tuned in via social video, too, as evidenced by the huge uptick in views from League of Legends’ channels.
Gaming brands and media continue to grow via social video as the demand for related content also soars by the month.
...
